PROJECT 01 / THE WEEKEND COUPE
A fictional brief for a road car that should feel cared for, without losing its everyday purpose. The illustration sets the direction; it is not a before-and-after result.

A CLEARER STARTING POINTASK BETTER
ASK BETTER
QUESTIONS.
What is already working? What needs attention? What would make this project useful in everyday use?
BUILD YOUR BRIEF- Vehicle
- Illustrative two-door coupe
- The brief
- Surface care and a useful maintenance plan
- The starting point
- An assessment before a defined scope
- The outcome
- A demonstration scenario, not measured performance